Sparking Curiosity in Historic Landscapes through Experience
Presented by Gallagher & Associates & Cheekwood Estate & Gardens
Learn how to diversify audiences, increase learning, and encourage ongoing engagement with visitors through storytelling and design approaches that drive connections with visitors. In this webinar, we will examine a design framework that helps tease out big ideas that ultimately bring stories to life, add layers of engagement, and ultimately amplify the guest experience.
Using Cheekwood Estate & Gardens and other projects as case studies, Gallagher & Associates will share its approach to sparking curiosity in public garden projects. Through a combination of user experience frameworks and design methodologies, we will discuss the consideration of the audience profile, visitor experience and takeaways that help shape our solutions. The presentation will offer tools for APGA members to apply to their institutions as they consider experiences and storytelling within their spaces.